(Senior) App Manager - Organic Growth (m|f|x)

Job description

We are looking for a passionate App Growth Specialist who is excited about mobile apps and performance marketing and who also has a strong data-driven and results-oriented mindset to join our app marketing team in Berlin.You will play a vital role in the user acquisition app marketing team and be responsible for identifying and executing new growth channels. 

About your new role

  • You are responsible for planning, creating and testing App Store Optimisation strategies globally
  • Your role also includes regular performance monitoring
  • You develop strategies for app marketing and devise concepts for optimisation
  • You analyse business processes, test your own hypotheses using data to prove their accuracy and contribute to the automation of our marketing activities
  • You organise workflows and establish these workflows as best practices for the team
  • You will improve the web-to-app touch points and conversion rates
  • You will work on continuous features within the App Stores

    Job requirements

    Skills & Requirements

    • You feel at home in the online world and have experience in operative app marketing with a focus on App Store Optimisation and Organic Growth
    • You have significant knowledge of ASO tools like AppTweak, Sensortower, AppAnnie or similar ones
    • You keep track of current trends in app marketing and you are interested in developing your own ASO concept to increase performance
    • You have an analytical way of thinking and are very capable with numbers
    • You enjoy sharing your knowledge and like to communicate openly
    • Not needed, but a plus: you have already successfully requested a Store Feature
    • e-Commerce background is a plus but no must if you can easily adapt to a new vertical and bring a track record of growth hacking with you.

    Your benefits at idealo

    • No room for stagnancy! Whether tech talks, conferences or individual training, there are countless opportunities for constructive discussion and input
    • Influence in creating and deciding individual tasks as well as direct
      contact with idealo partner
    • Various idealo benefits to satisfy every heart's desire, ranging from organic breakfasts to bikes that
      can be rented during the lunch break
    • With countless opportunities for team building such as team events and parties at Christmas and in
      summer, you'll be able to strengthen team spirit as well as the professional development of your department

    About idealo

    idealo is a Berlin success story: in 2000 we started out with the mission of helping consumers make the best purchasing decisions. Right in the heart of Berlin, over 800 employees from 40 nations are working on the future of online shopping. We focussing on agile and self-reliant work, sustainability and a healthy relationship between work and private life. These values are firmly anchored in our corporate culture and an integral part of our corporate philosophy.

    As part of our team, you can look forward to freedom, an international and inspiring working environment. Your ideas are particularly important to us. Not only our product portfolio is diverse, but also the people who work on it. We want you just as you are! Origin, religion, gender, sexual orientation or a severely handicapped degree do not play a role.