Online Marketing Manager - Paid Search (m|f|x)

Job description

Our performance marketing team manages all paid and directly measurable marketing campaigns and is thus one of the driving forces behind our current growth. In the team, data-driven work is a basic requirement and we are always one step ahead of the trends in the market.

As part of the SEM team, you will gain deep insights into marketing (SEA) automation in one of the top e-commerce players in Europe! You can expect a highly motivated and very successful team. You will be responsible for strong growth, driving innovation and increasing the efficiency of all paid search channels through data and technology.

As part of the SEM International department, you will play a key role in shaping our success in our 5 (growth) markets. You will be responsible for your own country (focus on France), proactively enrich the team with new creative ideas and be involved in many cross-country and cross-divisional projects.

To strengthen our team, we are looking for an inquisitive, motivated and data-driven new addition to our paid search family. We are looking forward to your application!

About your new role

  • You are responsible for planning, creating and managing our performance online marketing campaigns with a focus on paid search (SEA).
  • You develop performance marketing strategies and optimisation approaches and ensure continuous tracking of our performance campaigns as well as ongoing analyses and reporting.
  • With your hands-on mentality, you are deeply involved in cross-functional work processes and support your team in solving complex automation and bidding strategy projects.
  • You analyse business processes, test hypotheses, substantiate them with data, contribute to the automation of our marketing and establish it as best practice in the team.
  • You maintain a close exchange with the country manager for your country, optimise performance and contribute to the development and implementation of country and cross-divisional projects.

Job requirements

Skills & Requirements

  • You have 2-3 years of professional experience in the field of performance marketing and relevant knowledge in the field of paid search.
  • You have strong analytical skills and enjoy data-driven and results-oriented work. (common analysis tools: Tableau, Datastudio, Excel, SQL)
  • You are a pro in the conception, execution and evaluation of tests and the creation of recommendations for action comes easily to you.
  • You have a high technical affinity, a basic technical understanding of data-driven advertising, feed and tracking systems and a structured way of working.
  • You have the highest standards for the quality of your work, proactively share your knowledge with the team and never lose your head or your sense of humour, even in hectic times.
  • You enjoy working in an international, dynamic environment and have a very good command of English. (Other languages are advantageous - especially French).

      At idealo you can expect

      • No room for stagnancy! Whether tech talks, conferences or individual training, there are countless opportunities for constructive discussion and input
      • Influence in creating and deciding individual tasks as well as direct
        contact with idealo partner
      • Various idealo benefits to satisfy every heart's desire, ranging from organic breakfasts to bikes that
        can be rented during the lunch break
      • With countless opportunities for team building such as team events and parties at Christmas and in
        summer, you'll be able to strengthen team spirit as well as the professional development of your department

      About idealo

      idealo is a Berlin success story: in 2000 we started out with the mission of helping consumers make the best purchasing decisions. Right in the heart of Berlin, over 900 employees from 40 nations are working on the future of online shopping. We focussing on agile and self-reliant work, sustainability and a healthy relationship between work and private life. These values are firmly anchored in our corporate culture and an integral part of our corporate philosophy.

      As part of our team, you can look forward to freedom, an international and inspiring working environment. Your ideas are particularly important to us. Not only our product portfolio is diverse, but also the people who work on it. We want you just as you are! Origin, religion, gender, sexual orientation or a severely handicapped degree do not play a role.

      Information for applicants with severe disabilities: As an applicant with a severe disability, you can get advice from our Severely Disabled Representation (SBV) during the application process.


      idealo continues hiring during the COVID-19 pandemic.

      We do still hire great talent from around the world! Due to the ongoing COVID-19 pandemic, we are checking almost every day with the authorities if and how we can relocate talent from EU and non-EU countries to work with idealo. Please bear in mind that we will take individual decisions in close consultation with the applicant and the authorities.

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      JS