(Senior) App Manager - Paid Growth (m|f|x)


We are looking for an enthusiastic App Growth Specialist who is passionate about mobile apps and performance marketing and who also has a strong data-driven and results-oriented mindset to join our app marketing team in Berlin.

You will play a vital role in the app marketing team and be responsible for identifying and executing new growth channels. You understand the different ways of effective app marketing and reactivations? You understand the specific pros and cons of UA channels and you can articulate your approach to handle app growth? You like to define a strategy of a scalable and repeatable method for growth, inspired by data? If you can answer all with “yes”, we are happy to receive your application.

The position is available as a full-time or part-time position.

About your new role

  • You coordinate all paid channels, contributing to our app growth thus help and assist in constantly finding, testing, evaluating and scaling new channels for user acquisition & reactivation while aligning with our targets.
  • You will create and develop a feasible growth plan and oversee the progress.
  • Optimising growth funnels through data analysis is also an integral part of your job.
  • As part of the App Team you will also collaborate with different stakeholders across marketing and other business units.


      Skills & Requirements

      • You feel at home in the online world and have a few years experience in operative app marketing with a specific focus on Paid Growth (e.g. Programmatic Buying, ASA, ACi, Facebook, TikTok, Snapchat).
      • With your curious mindset you keep track of current trends in app marketing and you are interested in developing your own strategies for scaleable & repeatable growth.
      • Your ability to think analytically enables you to work efficiently and creates a clear path for your goals.
      • You can easily adapt to a new vertical and bring a track record of growth hacking with you.

          At idealo you can expect

          • No room for stagnancy! Whether tech talks, conferences or individual training, there are countless opportunities for constructive discussion and input
          • Influence in creating and deciding individual tasks as well as direct
            contact with idealo partner
          • Various idealo benefits to satisfy every heart's desire, ranging from organic breakfasts to bikes that
            can be rented during the lunch break
          • With countless opportunities for team building such as team events and parties at Christmas and in
            summer, you'll be able to strengthen team spirit as well as the professional development of your department

          About idealo

          idealo is a Berlin success story: in 2000 we started out with the mission of helping consumers make the best purchasing decisions. Right in the heart of Berlin, over 900 employees from 40 nations are working on the future of online shopping. We focussing on agile and self-reliant work, sustainability and a healthy relationship between work and private life. These values are firmly anchored in our corporate culture and an integral part of our corporate philosophy.

          As part of our team, you can look forward to freedom, an international and inspiring working environment. Your ideas are particularly important to us. Not only our product portfolio is diverse, but also the people who work on it. We want you just as you are! Origin, religion, gender, sexual orientation or a severely handicapped degree do not play a role.

          Information for applicants with severe disabilities: As an applicant with a severe disability, you can get advice from our Severely Disabled Representation (SBV) during the application process.

          idealo continues hiring during the COVID-19 pandemic.

          We do still hire great talent from around the world! Due to the ongoing COVID-19 pandemic, we are checking almost every day with the authorities if and how we can relocate talent from EU and non-EU countries to work with idealo. Please bear in mind that we will take individual decisions in close consultation with the applicant and the authorities.