International B2B Marketing Manager (m|f|x)


As a member of our team, you can look forward to working with a large degree of freedom in an international and inspirational environment. We are located in the heart of Berlin and offer a unique idealo spirit. Your ideas are the driving force that moves our business forward. Not only our product portfolio is diverse, but also the people who work on it. We want you just as you are! Origin, religion, gender, sexual orientation or a degree of disability are irrelevant.

About your new role

  • To develop and execute on B2B acquisition marketing strategies, you work directly with the Head of B2B International
  • Therefore you manage the development of compelling content offerings and experiences that target online retailers during their buying journey: Webinars, Business Cases, Landing pages, Blogs etc.
  • With your Project Management Background you develop, implement, and manage on full lifecycle B2B lead generation campaigns, using a variety of channels and strategies based on campaign goals and target audience
  • These campaigns should contribute to the goals of the the Sales team by generating new leads and fasten the sales cycle
  • You ensure the campaigns are tracked within Salesforce and reportings are accurate is also amongst your tasks
  • Further you carry out research to ensure that you are up-to-date with market trends and the e-Commerce ecosystem and present it to the team
  • You are the single point of contact and Project Manager for all B2B marketing International goals. This also enables you to work within cross functional teams like Sales, Country Managers, Brand, Content, Legal and other idealo teams


Skills & Requirements

  • You’ve got at least 3 years experience as a B2B Marketing Manager in the e-Commerce or Performance Marketing industries. Therefore you know what is important to online retailers and how to approach them
  • You have SEO, mailchimp, wordpress experience
  • You have an analytical and structured mindset. You are focused and always have an overview of the most important tasks at hand
  • Your open-minded nature makes it easy for you to communicate with relevant stakeholders and work across departments
  • You have outstanding communication and presentation skills
  • You are fluent in English and one of the following languages : French, Italian, Spanish. German is optional
  • You’re eager to go full-throttle, take responsibility and work with great colleagues in our International department (5 countries)
  • You’re open to new approaches, eager to learn and understand the importance of continual development

At idealo you can expect

  • Training opportunities for your individual management or specialist career
  • The provision of all necessary equipment that you need to deliver top performances
  • Employees are self-reliant and free to schedule their own work day
  • Onboarding program including Welcome Day, Trainings and individual incorporation
  • The chance to work together on our goals, while also working to create something new
  • 800 motivated colleagues and a cool office loft in the trendy district of Kreuzberg